Tag: uw-madison

• Promoting Faculty Research at the Wisconsin School of Business

  

  When I arrived at the Wisconsin School of Business, one of my tasks was to improve the visibility and profile of faculty research at the School. In the 18 months that I’ve been at the Integrated Marketing Communications department at the Wisconsin School of Business, we’ve managed to improve traffic to the Forward Thinking blogs…

  mjdarlington

  November 12, 2017

  Digital, Marketing, Video, Writing

  faculty research, higher ed marketing, university marketing, university of wisconsin-madison, uw-madison, wisconsin school of business

• Update Magazine, Alumni Magazine for UW-Madison’s Wisconsin School of Business

  

  In July 2014, I joined the Wisconsin School of Business as managing editor in the Integrated Marketing Communications department. One of the great draws of the position was that I was going to be able to oversee a biannual magazine–Update magazine, the School’s alumni magazine with a circulation of more than 40,000 graduates. An editorial…

  mjdarlington

  October 7, 2015

  Journalism, My Work

  alumni magazine, magazine, university of wisconsin-madison, uw-madison, wisconsin school of business