Marketing Content Leader, Editor, Producer and Strategist
When I arrived at the Wisconsin School of Business, one of my tasks was to improve the visibility and profile of faculty research at the School. In the 18 months that I've been at the Integrated Marketing Communications department at the Wisconsin School of Business, we've managed to improve traffic to the Forward Thinking blogs … Continue reading Promoting Faculty Research at the Wisconsin School of Business
In July 2014, I joined the Wisconsin School of Business as managing editor in the Integrated Marketing Communications department. One of the great draws of the position was that I was going to be able to oversee a biannual magazine--Update magazine, the School's alumni magazine with a circulation of more than 40,000 graduates. An editorial … Continue reading Update Magazine, Alumni Magazine for UW-Madison’s Wisconsin School of Business
@MJDarlington 