When I worked as a copywriter in the Marketing Services department for The New York Times, the majority of my work was creating sell sheets - leave-behind materials for the in-house Advertising Sales representatives. The format of these pieces was fairly rigid, but between the creativity of the graphic designers and a clever headline or … Continue reading Copywriter at The New York Times
Tag: marguerite darlington
Can Newsjacking Improve Your PR Punch?
This post originally appeared on InsideFMM. On the first day of SXSW 2012, the editors of FMM attended a talk by author David Meerman Scott discussed his most recent book, Newsjacking, which is something every PR professional should learn how to do. What is “newsjacking?” I know that it sounds dirty, but it’s really just being … Continue reading Can Newsjacking Improve Your PR Punch?
Video: Fit to Rock
http://www.youtube.com/watch?v=Xy76vrbB4ME This workout video kicks ass, and it was a lot of fun to shoot. The lovely and talented Heidi Van Horne acted as director and producer for Amie Nicole’s excellent workout. Heidi asked me to come in as Director of Photography, and the one day shoot was a ton of fun. As a DP … Continue reading Video: Fit to Rock
Video: Heidi Meets The Atomic Punk
I’ve known Heidi Van Horne for years and have witnessed first-hand her prowess at acting, assistant directing, directing and producing; but until this non-fiction shoot I had never been on set to see her work as a model. As predicted, she was a total pro - involved in every level of image creation on a … Continue reading Video: Heidi Meets The Atomic Punk
Writer for The Macon Telegraph
My first experience working as a journalist was an internship at the Macon Telegraph in Macon, Georgia. My alma mater, Northwestern University's Medill School of Journalism, required a three-month stint at a daily newspaper for graduation. The sting of the editor’s red pen was bitter at the age of 19. My first assisgnment was to cover … Continue reading Writer for The Macon Telegraph
Writer for Tribe
When I lived in New Orleans in 1996, I focused on writing fiction and magazine articles for Tribe magazine, a slick Raygun-style start-up covering the most urbane aspects of New Orleans culture. This piece on absinthe was the first, and, because of my short tenure in the City that Care Forgot, only piece for the … Continue reading Writer for Tribe
Proofreader for Chinese Herbal Formulas and Applications
Many years after my work at Literature and Medicine, I came back to The Chicago Manual of Style as a proofreader on John and Tina Chen’s book, Chinese Herbal Formulas and Applications. This was one of those right time, right place dream jobs. For those of you outside the Chinese Medicine community, John Chen is … Continue reading Proofreader for Chinese Herbal Formulas and Applications
Writer at Dream Theater
Back in 1999 when the economy was strong, when everyone had a well-paid freelance gig at a dotcom, I was writing websites at a company called Dream Theater, located in Chatsworth, CA. That’s in the valley, as in “Valley Girl," for those not familiar with the Los Angeles metro area. Dream Theater was a sweatshop for creatives, … Continue reading Writer at Dream Theater
Writer for CMA Today
In 2007 I began freelancing for the trade magazine CMA Today through a freelance service called CopyDesk, Inc. CMA stands for “Certified Medical Assistant," which is a relatively new position in the medical field. Back in 1993, while working for a temp agency in Chicago, I got sent to a doctor’s office as a receptionist … Continue reading Writer for CMA Today
Moon Gazebo
Music video for another track from Prince Charming’s Lapis Luzuli album. I had shot this footage during the summer of 2001 in NYC for a short film, but thought the French new wave homage and dreamlike quality really fit this fleeting, haunting melody. #musicvideo #music #frenchnewwave #triphop (Source: http://www.youtube.com/)